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We all want a high-performing and high-quality inside sales team and one of the fundamentals to making sure that you do have that high quality is recording your calls; and there is nothing more important than self-reflective call listening when it comes to getting an already high-performing sales agent even higher. So, if you do not have a system in place to record your calls that is something you need to make an absolute top priority. Those call listening sessions allow someone to reflect on themselves, allow others to give feedback. No matter how good a salesperson you are you can always be better; and the only way to get better is to listen to your calls to reflect on those calls. It also allows you from the top to the bottom of the organisation to actually define what is a good sales call. A lot of times you will have executives or higher level people where their version of what is a good sales call doesn’t match the version of your team leader – doesn’t match the version of your salesperson. So make sure that you’re recording your calls and taking that time out to listen to those calls and reflect on how you can do it better!